Lettings Agency of the Year Awards
Letting Agency of the Year Awards 2016
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Estate Agency of the Year Awards 2016
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ESTATE AGENCY
OF THE YEAR
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The Property Centre
www.thepropertycentres.co.uk

Best Social Media Estate Agency 2016

The panel felt that The Property Centre’s social media strategy and objectives were closely aligned, and they should be commended for their simple and straightforward approach to social media. They take a holistic view of marketing and social media’s position within this. They have a robust understanding of the free metrics that come with platforms and look at these closely. The methodology and operational objectives are clearly laid out and because of this it is easy for the team to get involved as they know the parameters they are operating within. Activity is a mixture of planned and spontaneous so they follow a calendar to get the key messages out, however also communicate according to market changes or in response to local news and events. They focus heavily on content creation and generating the very best content they can, including looking at new ideas and innovations. The judges were pleased with The Property Centre’s response time and level of service – communication was friendly and personal but utterly professional. Spot on.

Gold